How to rise from the ashes of 2018's sales fall

Posted by Amy Montague on Tuesday 15 January 2019

 

2018’s seasonal sales failed to hit their forecasted targets as consumer concerns coupled with unsatisfactory online experiences led to an underwhelming year for many retail businesses.

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Topics: Strategy, issues, ecommerce, UX, security, Conversions, ecommerce growth, uk high street, 2019 trends

You've been hacked

Posted by Amy Montague on Thursday 10 January 2019

 

Data breaches have steadily risen since January 2017, with almost 90% of ecommerce logins coming from hackers using stolen data. Many of these breaches have occurred due to holes in payment methods, which could have easily been prevented.

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Topics: Mobile, Strategy, issues, ecommerce, UX, security

A customer view: The truth about web testing

Posted by Amy Montague on Tuesday 8 January 2019

 

Web testing is at the bottom of all ecommerce managers and head of developments lists. Most of the time we just want to ignore complexities and just see the benefits. So here we are, as told by our customers, 5 of the biggest benefits of web testing:

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Topics: Web Testing, revenue, abandonment rates, uk high street, Device Coverage, Software Development, Mobile

Physical travel stores are dying and digital is taking over

Posted by Amy Montague on Monday 7 January 2019

 

Within the last 50 years, the way we work and play has dramatically changed, and this is exceptionally true for the travel industry. From hotel deals and flights to once in a life time excursions, every single part of the travel industry is evolving. For travel managers and directors sticking their heads in the sand, hoping it will go away, time is ticking till their brand will eventually disappear. 

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Topics: security, digital trends, Travel & Leisure, uk high street, online payment

Feeling Abandoned?

Posted by Amy Montague on Friday 4 January 2019

 

During 2018, 75% of shoppers abandoned their shopping carts with 52.3% of all abandonments happening on mobile devices. But why are your customers so willing to abandon their carts?

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Topics: security, Travel & Leisure, Retail & eCommerce, abandonment rates, Web Testing, Strategy

How will your customers be shopping in 2020?

Posted by Amy Montague on Wednesday 2 January 2019

 

From dawn till dusk we are consistently attached to the internet and always finding new ways to integrate digital platforms and functionalities into our lives. But with so much happening all the time, what are your ecommerce users actually doing online?

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Topics: Mobile, Strategy, security, digital trends, Security Testing, Retail & eCommerce

Why ‘Browser Blindness’ could be ruining your testing

Posted by Amy Montague on Monday 31 December 2019

As a testing company that relies entirely on the brilliance of humans, it may surprise you to hear us say this, but we will anyway: human beings are not naturally suited to software testing.

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Topics: websitetesting, Web Testing, tester, Software Testing

Your long-term guide to ecommerce growth

Posted by Amy Montague on Wednesday 26 December 2018

 

UK consumer habits are changing. With 1 in 3 purchases done on mobile, the ecommerce wave continues to grow and businesses are expected to keep up or face extinction. For brands looking to take over the digital world or develop their digital performance, a long-term ecommerce strategy will ensure continuous growth.  

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Topics: Conversions, revenue, websitetesting, Mobile, CX, Retail & eCommerce, ecommerce growth